It’s not just about the ice, glassware, garnishes, or pour… beverage programming also requires strategy, creativity and collaboration. ...
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The Turn takes a broad look at golf, not just as a game but as a business. Julia Kelly and Kris Strauss have decades of experience in the golf industry. The duo discusses trends from the golf business, equipment and more. Presented by Troon, each episode will be joined by a featured guest, promised to be a big-time expert in the industry.
Latest Posts
The Turn Podcast #64
Perks of Curated Beverage Program
Posted on October 19, 2022
The Turn Podcast #63
Club Operations and Greenlights
Posted on October 6, 2022
Julia is joined by colleagues Phillip Martin and Justin Herr to discuss a few key concepts of club operations, viewed through the lens of the New York...
Read More The Turn Podcast #62
An Interview with Matt Fitzpatrick
Posted on September 28, 2022
This episode of The Turn features an excerpt of Kris’ interview with Team Troon member and US Open Champion, Matt Fitzpatrick. Listen in as the ...
Read More The Turn Podcast #61
Troon Family Golf Month 2022
Posted on July 1, 2022
In this episode, Julia and Kris chat with the ultimate golfing family, the Maurers. Both Lindsay and Neil are Troon General Managers, and 9-year old ...
Read More The Turn Podcast #60
Logos - To Change or Not to Change?
Posted on June 15, 2022
Listen in as Julia and Kris take a deep dive on logo changes relative to brand strategy, standards guides, best practices, and more. Our guests for ...
Read More The Turn Podcast #59
Troon Women's Golf Month
Posted on June 2, 2022
Looking for ways to get more women into golf? Have a listen to this episode, featuring Marissa Kulig Crow, 2021 LPGA National Teacher of the Year, for...
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Episode 58
Posted on May 17, 2022
In this episode, Julia and co-host Monica Fedri chat with Corporate Director of F&B Joe Martin and St. James’ Director F&B, Lindsey ...
Read More The Turn Podcast #57
It’s Player Development Month 2022!
Posted on May 3, 2022
In this episode, Julia and Kris chat with Tim Mahoney and Steve Loesher on how Troon’s coaching team is helping to grow the game around the ...
Read More The Turn Podcast #56
Trends In Golf Course Renovations
Posted on April 20, 2022
In this episode, Julia and Kris chat with Jeff Poling and Jeff Schwinkendorf, two of Troon’s golf course renovation and construction pros, on ...
Read More The Turn Podcast #55
Making Golf Better with Diversity, Equity and Inclusion
Posted on April 5, 2022
Special guest Kendall Murphy, Troon’s Director of Diversity, Equity, and Inclusion, joins Kris Strauss and Julia Kelly to discuss best practices...
Read More The Turn Podcast #54
What Is Most Important In F&B Marketing
Posted on March 2, 2022
What’s the single most important component in food and beverage marketing? Jared Cohen and Julia Kelly chat with Joelle Creamer with RealFood ...
Read More The Turn Podcast #53
Digital Strategy with our Friendly Neighborhood Google Expert
Posted on December 7, 2021
The internet never sleeps. Which is why it is important for your website and your business to always be prepared. Jared Cohen and Kris Strauss are ...
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