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The Turn Podcast

A Golf Business Podcast

The Turn Podcast: A Golf Business Podcast Powered by Troon

The Turn takes a broad look at golf, not just as a game but as a business. Julia Kelly and Kris Strauss have decades of experience in the golf industry. The duo discusses trends from the golf business, equipment and more. Presented by Troon, each episode will be joined by a featured guest, promised to be a big-time expert in the industry.

Latest Posts

The Turn Podcast #64

Perks of Curated Beverage Program

It’s not just about the ice, glassware, garnishes, or pour… beverage programming also requires strategy, creativity and collaboration. ...

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The Turn Podcast #63

Club Operations and Greenlights

Julia is joined by colleagues Phillip Martin and Justin Herr to discuss a few key concepts of club operations, viewed through the lens of the New York...

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The Turn Podcast #62

An Interview with Matt Fitzpatrick

This episode of The Turn features an excerpt of Kris’ interview with Team Troon member and US Open Champion, Matt Fitzpatrick. Listen in as the ...

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The Turn Podcast #61

Troon Family Golf Month 2022

In this episode, Julia and Kris chat with the ultimate golfing family, the Maurers. Both Lindsay and Neil are Troon General Managers, and 9-year old ...

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The Turn Podcast #60

Logos - To Change or Not to Change?

Listen in as Julia and Kris take a deep dive on logo changes relative to brand strategy, standards guides, best practices, and more. Our guests for ...

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The Turn Podcast #59

Troon Women's Golf Month

Looking for ways to get more women into golf? Have a listen to this episode, featuring Marissa Kulig Crow, 2021 LPGA National Teacher of the Year, for...

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The Turn Podcast

Episode 58

In this episode, Julia and co-host Monica Fedri chat with Corporate Director of F&B Joe Martin and St. James’ Director F&B, Lindsey ...

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The Turn Podcast #57

It’s Player Development Month 2022!

In this episode, Julia and Kris chat with Tim Mahoney and Steve Loesher on how Troon’s coaching team is helping to grow the game around the ...

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The Turn Podcast #56

Trends In Golf Course Renovations

In this episode, Julia and Kris chat with Jeff Poling and Jeff Schwinkendorf, two of Troon’s golf course renovation and construction pros, on ...

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The Turn Podcast #55

Making Golf Better with Diversity, Equity and Inclusion

Special guest Kendall Murphy, Troon’s Director of Diversity, Equity, and Inclusion, joins Kris Strauss and Julia Kelly to discuss best practices...

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The Turn Podcast #54

What Is Most Important In F&B Marketing

What’s the single most important component in food and beverage marketing? Jared Cohen and Julia Kelly chat with Joelle Creamer with RealFood ...

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The Turn Podcast #53

Digital Strategy with our Friendly Neighborhood Google Expert

The internet never sleeps. Which is why it is important for your website and your business to always be prepared. Jared Cohen and Kris Strauss are ...

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