BRIARWOOD COUNTRY CLUB ENGAGES WITH TROON
Scottsdale, Ariz. (April 10, 2023) – Briarwood Country Club in Sun City West, Arizona has engaged with Troon®, the leader in providing golf and club-related leisure and hospitality services, to provide management services and resources. Troon, the Scottsdale-based club management firm, will assist the private club with golf operations, golf course agronomy, membership sales and marketing, and enhancing the social and dining experiences.
“We are thrilled to be partnering with the membership at Briarwood Country Club,” said new Briarwood Country Club General Manager Dave Ulm. “Working in tandem with the Board, our team will look to enhance and improve the member experience, while bringing a strategic focus to membership growth.”
Briarwood Country Club features an 18-hole Greg Nash-designed golf course that opened for play in 1983. In addition to golf, the member-owned club also includes a golf shop, a full-service restaurant and bar, an outdoor heated pool and locker rooms. Members also enjoy a full calendar of golf and social programs. Briarwood Country Club was originally developed by Del Webb and is part of Sun City West, the nation’s premier active adult golf retirement community.
For more information on Briarwood Country Club, visit www.briarwoodcc.com.
Headquartered in Scottsdale, Ariz., Troon is the world’s largest golf and golf-related hospitality management company providing services at 750-plus locations, including 725-plus 18-hole equivalent golf courses around the globe. In addition to golf, Troon specializes in homeowner association management, private residence clubs, estate management and associated hospitality venues. Troon’s award-winning food and beverage division operates and manages 600-plus food and beverage operations located at golf resorts, private clubs, daily fee golf courses and recreational facilities. With properties located in 45-plus states and 30-plus countries, Troon’s family of brands includes Troon Golf, Troon Privé, Troon International, Indigo Sports, CADDIEMASTER, ClubUp, Cliff Drysdale Tennis, Peter Burwash International, True Club Solutions, RealFood Hospitality, Strategy and Design, Casa Verde Golf and ICON Management. For additional news and information, visit www.Troon.com, or connect with Troon on Facebook, Twitter, Instagram, Troon Chronicles, Press Room, or subscribe to Troon Magazine.