From the Sonoran Desert in Scottsdale to the Arabian Desert in the United Arab Emirates,
Troon Represented at the HSBC Golf Business Forum and
Hosts Inaugural International Conference in Abu Dhabi
Scottsdale, Ariz. – Troon,® the foremost brand in upscale golf course management, development, and marketing recently sent senior executives and members of its leadership team from its Scottsdale headquarters in the Sonoran Desert to similar surroundings in Abu Dhabi as they took part in the HSBC Golf Business Forum April 28-30. The desert-to-desert journey further acknowledged Troon’s growing influence around the globe as the company also hosted its own inaugural International Conference May 1-3 at Abu Dhabi Golf Club for leaders in its EMEA and APAC divisions, representing 15 different countries.
Troon’s surging global influence spans some of the world’s most unique terrains and climates across 28 countries. Since its inception at Troon North Golf Club in Scottsdale, Ariz., the business has experienced a meteoric rise on an international scale. Owners and developers readily acknowledge the award-winning service and professionalism that the name Troon represents, as well as its ability to deliver strong business results.
“Participating in the HSBC Golf Business Forum and holding our inaugural International Conference in Abu Dhabi presented the perfect opportunity to gather as a group of professionals and discuss topics at the heart of our businesses’ future and developments in the game of golf,” stated Dana Garmany, Troon’s chairman & chief executive officer.
The Troon-managed Abu Dhabi Golf Club played a key role in hosting the Troon International Conference, as well as providing the scenic backdrop for the HSBC Golf Business Forum. Central figures from Troon’s Middle East office are accustomed to welcoming the world’s best golfers for high-profile events.
Named by both Golf Inc. and Golf Digest as one of the most influential people in golf, Garmany also said, “Abu Dhabi is without doubt one of the golf world’s burgeoning destinations. We hear regular reports from the team in our Middle East office about its continued growth; and our customer feedback in that region for conditioning, hospitality and service are among the very best in our business.”
Troon’s senior management played their part in sharing views on the current golf landscape during the HSBC Golf Business Forum, with Garmany; John Easterbrook, executive vice president, Troon operations; and Bruce Glasco, senior vice president and managing director, Troon international operations; all participating in panel discussions covering golf-centric topics with the integration of non-golf industry experiences and technology.
“This was a landmark occasion for Troon and it was a privilege to host our fellow colleagues in Abu Dhabi,” remarked Mark Chapleski, vice president, Troon Middle East operations. “We have such a widespread portfolio internationally, we had to expand on our conference itinerary to accommodate our global footprint and Abu Dhabi was a first-class host.”
Photo Caption: Left to Right – Chris Card (Abu Dhabi Golf Club/Saadiyat Beach Golf Club) Bruce Glasco (Troon Corporate), Dana Garmany (Troon Corporate), Faisal Al Sheikh (Abu Dhabi Tourism & Culture Authority) John Easterbrook(Troon Corporate), Matt Boucher (Abu Dhabi Tourism & Culture Authority)
Headquartered in Scottsdale, Ariz., Troon is the world’s largest golf management company also specializing in homeowner association management, private residence clubs, estate management and associated hospitality venues. The company oversees operations at Troon Golf® (daily-fee & resort) and Troon Privé (private) properties located in 33 states and 28 countries. Additionally, 48 Troon facilities enjoy a Top 100 ranking by national or international publications. Troon properties include Kapalua, Maui, Hawaii; Sewailo Golf Club, Tucson, Ariz.; Manchester Country Club, Bedford, N.H.; The Grove, London, England; and Mazagan Beach & Golf Resort, El Jadida, Morocco.